Scroll down to explore our story, values, and passion for design. Discover how we make a difference with our innovative approach to furniture and commitment to quality craftsmanship.
An inspiring
furniture story…
As Saloni Furniture, we are taking steady and confident steps in the furniture sector with our 25 years of experience. Since the first day, we have never compromised our production principles and have always prioritised customer satisfaction.
With more than 700 dedicated employees, we adopt quality as a way of life, not just a goal. At every stage of our products, we ensure compliance with international standards with the Saloni quality management system. We work meticulously to meet and exceed customer expectations in all processes from design to production and distribution.
60,000 square metres of our 80,000 square metre total area is used as closed production area. in our modern production facilities, we operate in a total of 7 factories equipped with the latest technology equipment.
Saloni Furniture continues to add value to homes by combining quality, innovation and aesthetics. Thank you for joining this journey with us.
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Aiming to become a global brand since its foundation, our company today has a total of 54 stores (33 corporate stores and 21 corner stores) in Туркиие и 220 sales points (40 corporate stores in 78 countries) worldwide.
We generate 70% of our sales revenue from exports, with the following regional distribution:
35%
from Europe
30%
from Asia
18%
from Africa
15%
from America
2%
from Australia
With a strong presence in international markets, our company continues to expand its global footprint, reinforcing its commitment to growth and excellence worldwide.
In 2000, we embarked on our journey in Bursa İnegöl under the name LEMA Furniture, focusing on the production of фотеље. Our dedication and commitment allowed us to gain great momentum in a short time.
Shortly after our establishment, we took a significant step towards the international market, making our first exports to Greece and Iran.
In 2003, we took another major leap by establishing our own brand, continuing our production under the name ‘Saloni’, marking the beginning of our transformation into a global brand.
In 2004, we stepped into the retail sector across Turkey by opening our first domestic corporate store and in the same year, we took our place in the digital world by launching our saloni.com.tr website. While standing out with our innovative designs in the furniture sector, we started to take part in prestigious events in the sector by participating in the IMOB Fair in 2006. This vision was crowned with the ‘Best Design’ award we received at the IMOB Fair in 2010.
In 2012, in order to increase our production capacity and improve our product quality, we established Erhun Metal for the production of metal parts for armchairs and furniture. While continuing to grow with our vertical integration strategy, 2015 was an important turning point for us in terms of international expansion. We participated in the High Point Fair, one of the most prestigious furniture fairs in the USA, and increased our worldwide recognition. In the same year, we took part in the opening of MOBİLİYUM, which led the furniture industry under the leadership of our founder Haluk Özbek.
In 2018, we were awarded the ‘Most Admired Company’ award at the Furniture Istanbul Fair and reinforced our strong position in the sector. In 2019, we opened our first store in the UK and gained a stronger foothold in the European market. In the same year, we expanded our production range by establishing our dining room and bedroom factories.
